Brand strategy and visual identity for Sustainlab
To achieve change we need to focus, on data, on action, on impact and on our future.
Background
The startup Sustainlab offers a sustainability reporting system that uses AI-technology and machine learning to collect, organize and analyze sustainability data for their customers.
Case
Our task was to create a new brand strategy and visual identity for Sustainlab that communicate that their customers can achieve real change for the environment and for their own business by collecting and analyzing sustainability data.
Solution
We developed the concept Focus. To achieve actual change we need to focus, on data, on action, on impact and on our future. With the right focus we can make a real difference. Group Project at Berghs.
